Page 108 - Annual Report PT Fast Food Indonesia Tbk 2024

ANALISIS DAN PEMBAHASAN MANAJEMEN
MANAGEMENT DISCUSSION & ANALYSIS

ASPEK PEMASARAN
MARKETING ASPECT

Pengembangan Produk Baru dan Pencapaian
New Product Development and Achievements
KFC NPD COB PORSI % TO TARGET
KFC Meal
Noodle 494.027 97%
Nasi Uduk 14.070 73%
KFC NPD Beverage
Chocolate 176.847 49%
Taco Bell NPD Core
Chimichanga 2.269 114%
Double Stacked Taco 914 31%
Taco Bell NPD Rice
Bell Bowl 14.244 57%
Super Bell Bowl 2.471 124%

Penghargaan Awards

Inovasi Perseroan dalam aspek pemasaran

telah mendapatkan apresiasi dari pihak
ketiga berupa penghargaan sebagai Digital
Popular Brand Platinum Award 2024.

The Company in regards to marketing aspects has
received appreciation from third parties through reward
as Digital Popular Brand Platinum Award 2024.

106 PT FAST FOOD INDONESIA TBK | LAPORAN TAHUNAN 2024