Page 96 - Artwork AR SR FFI (KFC) Revised_2022.V.1.08.05.2023_compressed

IKHTISAR KINERJA UTAMA LAPORAN MANAJEMEN PROFIL PERUSAHAAN
IKHTISAR KINER
AN
PR
OFIL PERUSAHA
APORAN MANA
JEMEN
L
JA UT
AMA
PERF
PERFORMANCE HIGHLIGHTS MANAGEMENT REPORTS COMPANY PROFILE
ORMANCE HIGHLIGHTS
COMP
MANA
OFILE
TS
ANY PR
GEMENT REPOR
LAYANAN KFC
PESAN ANTAR
HOME DELIVERY

• Shifting ke aplikasi KFCku untuk Home Delivery • The shifting to the KFCku app for Home Delivery has
terbukti mampu mencatatkan pertumbuhan lebih resulted in a growth of over 100%, and the app for
dari 100% sedangkan aplikasi KFCku untuk Pay Pay and Pick has seen a remarkable increase of over
and Pick berhasil tumbuh diatas 400%. 400%.
• Unduhan aplikasi KFC Home Delivery tumbuh 89% • KFC Home Delivery app downloads grew 89% to
menjadi 759.668 di tahgun 2022. 759,668 in 2022.
• Kontribusi terhadap penjualan FFI sebesar 21 % • Contributed 21% of FFI’s sales and 19% of FFI’s
dan Transaksi sebesar 19%. transactions.
• Transaksi dan sales layanan home delivery • Transactions and Home Delivery revenue declined 8%
mengalami penurunan 8% dan 4% dikarenakan and 4%, respectively. This was due to the fact that
pasca PPKM masyarakat sudah bebas untuk after PPKM, the community was free to engage in
melakukan aktivitas keluar rumah, mall-mall activities outside the home, malls had begun to open,
sudah mulai dibuka sehingga layanan home and Home Delivery experienced a negative correction.
delivery mengalami koreksi negatif.

92 PT F A S T F OOD INDONESIA TBK | 2022 ANNU AL REPOR T | MAINT AINING GR OW TH MOMENTUM FR OM THE IMP AC T OF P ANDEMIC
92
PT FAST FOOD INDONESIA TBK | 2022 ANNUAL REPORT | MAINTAINING GROWTH MOMENTUM FROM THE IMPACT OF PANDEMIC