Page 121 - KFC Annual Report 2017

TATA KELOLA PERUSAHAAN TANGGUNG JAWAB SOSIAL PERUSAHAAN LAPORAN KEUANGAN
Corporate Governance Corporate Social Responsibility Financial Statement

LAYANAN KFC BREAKFAST
KFC BREAKFAST SERVICE

Layanan KFC Breakfast menyajikan menu-menu sarapan KFC Breakfast provides hygienic, delicious and affordable
sehat ala KFC a.m. yang higienis, nikmat, dan terjangkau. healthy breakfast ala KFC a.m. The menu are varied of
Menunya tidak hanya dalam produk berbahan daging not only poultry based products but also include original
ayam tetapi bervariasi yang antara lain original porridge, porridge, scrambled eggs, pancake and riser.
scrambled egss, pancake dan riser.

STRATEGI 2017 STRATEGY IN 2017
Menganalisa Store breakfast yang tidak potensi untuk Analyzing breakfast Stores that do not have any potential
meningkatkan kualitas kinerja daypart Breakfast, in improving Breakfast daypart performance quality,
melakukan perbaikan kualias menu kearah kombo dan conducting menu quality improvement toward combos,
memperkenalkan menu baru yang digemari dan sesuai and introducing new favourites menu and aligned with such
untuk daypart tersebut. dayparts.

STRATEGI 2018 STRATEGY IN 2018
Membuat banyak pilihan combo breakfast baru yang Producing varieties of new breakfast combo selections to
memudahkan konsumen dalam melakukan pemilihan menu facilitate the consumers in choosing their favourites menu.
yang disukai.

DRIVING FUTURE GROWTH | ANNUAL REPORT 2017 PT FAST FOOD INDONESIA TBK 119